A Marketing Exchange: How a Dynamic Marketing and Communication Strategy Can Define ETF Success

Published

While bringing an ETF to market can be complex, generating engaging marketing campaigns to effectively promote a new fund is challenging without a thoughtful strategy and execution model. Dive into the nuances of ETF marketing with Nasdaq’s Elizabeth Coogan, Defiance Analytics’ Jacob Ingram, F/m Investments’ Courtney Sheehy and Craft & Capital’s Chris Sullivan.

Nasdaq Watch

See what's playing at Nasdaq

Watch Now