Viad (VVI) Corp announced that it will change its corporate name to Pursuit Attractions and Hospitality effective December 31 and will begin trading under a new NYSE common stock ticker “PRSU” on January 2 . These actions will follow the previously announced sale of Viad’s GES business, which is expected to close on December 31, . Following the sale of GES, the Company’s remaining business, Pursuit, will stand alone as a publicly traded company with a new name and common stock ticker reflective of the ongoing attractions and hospitality business. As an independent, high-growth and high margin business, Pursuit will have the financial flexibility and balance sheet capacity to accelerate its proven Refresh, Build, Buy growth strategy and capitalize on its substantial growth prospects in the attractions and hospitality space. No action by the Company’s shareholders is required regarding the ticker symbol change.
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Read More on VVI:
- Viad Appoints New CFO Amid Strategic Changes
- Viad CFO Ellen Ingersoll to leave role, Michael Heitz to succeed
- Viad Simplifies Capital Structure with Stock Conversion
- Viad management to meet virtually with Craig-Hallum
- Viad price target raised to $54 from $41 at Oppenheimer
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