Trends In Technology Driving Business Innovation

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Over the course of its history, Nasdaq has invested heavily in next generation technology tools and services. In 1971, Nasdaq invented electronic trading and the modern IPO. Nasdaq was the first stock exchange to support Silicon Valley innovators. Today, after building out several best-in-class technology tools and services, Nasdaq Corporate Solutions supports over 17,000 companies around the world providing Corporate Governance, Market Intelligence and Disclosure solutions.

At the first annual Global Corporate Solutions Summit presented by PRSA San Francisco and NACD at the Nasdaq Entrepreneurial Center held on November 14, 2016, IR, PR and Governance professionals had the opportunity to hear from industry experts and senior Nasdaq leaders about how trends in technology are driving innovation today. Here are some of the highlights from the event:

  • Repricing of growth related to the broader macro environment: The private market phenomenon over the last few years where private companies are staying private longer and traditional public investors are funding them is really a story of growth. Michael Stiller, Advisory Services Group, Nasdaq Corporate Solutions explained While it’s still very early and we’re seeing some dramatic snapback moves off the election results, the market is redefining what growth means. This has caused a massive re-pricing and, in turn sector rotation. Sectors that now have growth tailwinds due to deregulation (financials, energy), fiscal spending (infrastructure, defense), and trade protectionism (small caps) have seen capital inflows.

Mr. Stiller also touched on idea that The outflow theme will continue until the market wildly exaggerates it and growth at value prices emerges.” The key takeaway is that investors are excited about real domestic growth and are thinking about their current positioning and examining how the new potential macro environment affects each positions growth prospects (positively and negatively). It is important for companies to be prepared to tell a positive story around that theme in the coming months.

  • Enterprise collaboration as a means of productivity and insight: Technology is changing the way companies engage internally and externally with stakeholders. Everyone knows what collaboration is. It’s a system of communication for employees that uses many enterprise and cloud systems. With each passing day, you deal with more information, more regulation and more collaboration than ever before – within and beyond your enterprise. The most innovative companies in the world require best in class collaboration tools.

Nasdaq IR Insight™ is Nasdaq’s solution for creating a collaborative operating environment. Based on many different user profiles and departments across your company, the new Nasdaq IR Insight™ gives you one-stop access for all IR, Communications, and Governance needs – designed to seamlessly connect you to the data and information you need, and the tools to distribute it. The idea is that each person or group will have a customized solution built from the ground up for their individual workflow…but we’ll allow each of them to physically collaborate within the Nasdaq IR Insight™ platform, to share workflows and interact with colleagues in different departments.

  • Markets are long term efficient all the time: After one of the most dramatic election cycles in recent history, the struggle to gauge what’s next for the capital markets is a challenge. Markets like certainty and as we look ahead, it is common to find companies and stakeholders caught up in the now. However, our view is that the global events taking place today are only one step in a longer term journey and companies and investors will be following current events closely to determine what the new Presidential Administration means for the economy and capital markets.

For business, a recurring revenue stream is seen more and more as a required business model and, as a result, there is a thirst for change in how consumer companies – especially in the technology space – shape their strategies. Cloud storage is an ongoing requirement as companies look to host their data in an environment that’s accessible at different locations around the world and with security that can protect networks. Even as staying private longer has become more common for start-up companies – giving rise to the “Unicorn” phenomenon - secondary markets have demonstrated their importance in providing an important source of capital and validation for new public companies business model and viability. The public secondary markets provide transparency to the buy side that it is investing in the right people and company vision which adds a positive outlook for 2017.

Nasdaq Corporate Solutions thanks its partners for supporting our first Global Corporate Solutions Summit and we look forward to the next event in this series.


Allison Gosmanis a Marketing Associate supporting Nasdaq Corporate Solutions. She recently joined Nasdaq full-time after graduating from The George Washington University where she received her B.B.A in Marketing. Allison started her career at Nasdaq in Nasdaq’s Global Internship Program and then worked as a consultant through April 2016 while completing her undergraduate degree. She brings to Nasdaq her expertise in social media marketing and event planning to partner with the entire Nasdaq Corporate Solutions team in the development and execution of our social and event marketing initiatives..

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This communication and the content found by following any link herein are being provided to you by Nasdaq Corporate Solutions, a business of Nasdaq, Inc. and certain of its subsidiaries (collectively, “Nasdaq”), for informational purposes only. Nasdaq makes no representation or warranty with respect to this communication or such content and expressly disclaims any implied warranty under law. Nasdaq, the Nasdaq logo, and Nasdaq Corporate Solutions are registered and unregistered trademarks, or service marks, of Nasdaq, Inc. or its subsidiaries in the U.S. and other countries. ©Nasdaq, Inc. 2016.

The views and opinions expressed herein are the views and opinions of the author and do not necessarily reflect those of Nasdaq, Inc.

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