Starbox Group launches StarboxAI-IntelliCampaignOptimize, an AI system for optimizing marketing campaigns and enhancing merchant efficiencies.
Quiver AI Summary
Starbox Group Holdings Ltd. has announced the launch of its new AI-driven marketing system, StarboxAI-IntelliCampaignOptimize, through its subsidiary Starbox Technologies Sdn. Bhd. This innovative platform aims to enhance the effectiveness of marketing campaigns for its indirect subsidiary, 180 Degrees Brandcom Sdn Bhd, by providing features such as real-time optimization, smart budget allocation, personalized targeting, and comprehensive insights. CEO Mr. Lee Choon Wooi emphasized that the system is designed to empower merchants by simplifying complex tasks, allowing them to focus on growth while delivering tailored experiences to customers. Starbox aims to be a leading technology solutions provider in Southeast Asia, catering primarily to micro, small, and medium enterprises with cash rebate and digital advertising services.
Potential Positives
- Introduction of StarboxAI-IntelliCampaignOptimize, an advanced AI-driven system for optimizing marketing campaigns, highlighting innovation and technological advancement in the company.
- Enhancement of campaign performance for merchants through real-time optimization, smart budget allocation, personalized targeting, and comprehensive insights, leading to potentially increased merchant satisfaction and success.
- Strengthening the company's strategy to empower micro, small, and medium enterprises by providing sophisticated marketing solutions tailored to modern business needs.
Potential Negatives
- The company warns that actual results may differ materially from anticipated results, which could signal instability or risks in achieving expected performance.
- The release focuses heavily on forward-looking statements without providing concrete current performance metrics, potentially raising concerns about transparency and accountability.
- The complexities and vagueness of the systems presented could indicate potential challenges in implementation, leading to skepticism about the effectiveness of the new AI system.
FAQ
What is StarboxAI-IntelliCampaignOptimize?
StarboxAI-IntelliCampaignOptimize is an AI-driven system designed to optimize marketing campaigns for better performance.
How does StarboxAI-IntelliCampaignOptimize enhance campaign performance?
The system uses real-time optimization, smart budget allocation, and personalized targeting to improve campaign effectiveness.
Who benefits from the StarboxAI-IntelliCampaignOptimize system?
This system empowers merchants by simplifying campaign management and enabling growth through more effective marketing strategies.
What are the key features of StarboxAI-IntelliCampaignOptimize?
Key features include real-time optimization, smart budget allocation, personalized targeting, and comprehensive insights for strategic decision-making.
Who owns the StarboxAI-IntelliCampaignOptimize technology?
The system is unveiled by Starbox Technologies Sdn. Bhd., a wholly-owned subsidiary of Starbox Group Holdings Ltd.
Disclaimer: This is an AI-generated summary of a press release distributed by GlobeNewswire. The model used to summarize this release may make mistakes. See the full release here.
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Full Release
KUALA LUMPUR, Malaysia, Jan. 27, 2025 (GLOBE NEWSWIRE) -- Starbox Group Holdings Ltd. (Nasdaq: STBX) ("
Starbox
" or the "
Company
"), a service provider of cash rebates, advertising, and payment solutions, announces that its wholly-owned subsidiary, Starbox Technologies Sdn. Bhd. (“Starbox Technologies”), proudly unveils its latest innovation - StarboxAI-IntelliCampaignOptimize, an advanced artificial intelligence (“
AI
”) - driven system designed to optimize marketing campaigns. To support the operations of 180 Degrees Brandcom Sdn Bhd (“
180 Degrees Brandcom
”), an indirect (51% owned) subsidiary of Starbox, this system aims to enhance campaign performance while empowering merchants to achieve better outcomes efficiently.
The StarboxAI-IntelliCampaignOptimize is an AI-Driven system for campaign optimization that possesses the following capabilities:
Real-time Optimization:
Automatically adjusts campaigns based on performance metrics.
Smart Budget Allocation:
Maximizes the effectiveness of advertising spend.
Personalized Campaign Targeting:
Adapts messaging to audience behavior trends.
Comprehensive Insights:
Delivers actionable data for strategic decision-making.
Mr. Lee Choon Wooi, Chief Executive Officer and Chairman of the Board of Directors of Starbox, commented: “With the introduction of StarboxAI-IntelliCampaignOptimize, we continue to leverage AI to provide merchants with smarter tools for success. The integration of this system ensures that merchants benefit from increased efficiency and precision in their campaigns. By simplifying complex campaign management tasks, StarboxAI-IntelliCampaignOptimize allows merchants to focus on growth, while delivering meaningful and relevant experiences to their customers. This system is tailored to meet the evolving needs of modern businesses, aligning with 180 Degrees Brandcom’s mission to drive impactful and results-driven marketing solutions. As we explore the potential of AI further, we remain committed to empowering businesses with innovative solutions that drive measurable success and open new avenues for growth.”
About Starbox
Group
Holdings
Ltd
Headquartered in Malaysia, Starbox is a technology-driven, rapidly growing company with innovation as its focus. Starbox is aiming to be a comprehensive technology solutions provider within Southeast Asia and also engages in building a cash rebate, advertising, and payment solution business ecosystem, targeting micro, small, and medium enterprises that lack the bandwidth to develop an in-house data management system for effective marketing. The Company connects retail merchants with retail shoppers to facilitate transactions through cash rebates offered by retail merchants on its GETBATS website and mobile app. The Company also provides digital advertising services to advertisers through its SEEBATS website and mobile app, GETBATS website and mobile app and social media. The Company also provides payment solution services to merchants. For more information, please visit the Company’s website:
https://ir.starboxholdings.com
.
Forward-Looking
Statements
Certain
statements in this announcement are
forward-looking
statements. These
forward-looking statements involve known and unknown risks and uncertainties and are based on the Company’s current
expectations
and
projections
about
future
events
that
the
Company
believes
may
affect
its financial
condition,
results
of
operations,
business
strategy
and
financial
needs.
Investors
can identify
these
forward-looking
statements
by
words
or
phrases
such
as
“approximates,”
“assesses,” “believes,”
“hopes,”
“expects,”
“anticipates,”
“estimates,”
“projects,”
“intends,”
“plans,” “will,” “would,” “should,” “could,” “may” or similar expressions. The Company undertakes no obligation
to
update
or
revise
publicly
any
forward-looking
statements
to
reflect
subsequent occurring events or circumstances, or changes in its expectations, except as may be required by law. Although the Company believes that the expectations expressed in these forward-looking statements
are
reasonable,
it
cannot
assure
you
that
such
expectations
will
turn
out
to
be
correct, and
the
Company
cautions
investors
that
actual
results
may
differ
materially
from
the
anticipated results and encourages investors to review other factors that may affect its future results in the Company's registration statement and other filings with the U.S. Securities and Exchange Commission. References and links (including QR codes) to websites have been provided as a convenience, and the information contained on such websites is not incorporated by reference into this press release.
For
more
information,
please
contact:
Starbox Group Holdings Ltd.
Investor Relations Department
Email:
ir@starboxholdings.com
Ascent
Investor
Relations
LLC
Tina Xiao
Phone: +1-646-932-7242
Email:
investors@ascent-ir.com
Attachment
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The views and opinions expressed herein are the views and opinions of the author and do not necessarily reflect those of Nasdaq, Inc.
