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Mattel Unveils New Barney's World Toy Line, Self-Love Initiative

February 26, 2025 — 11:11 am EST

Written by RTTNews.com for RTTNews->

(RTTNews) - Mattel, Inc. (MAT) Wednesday announced that it has launched a new Fisher-Price Barney's World toy line inspired by the animated TV series. The collection features plush toys, role-play items, and figures with musical and sensory elements.

Alongside the toys, Mattel released a Parent Companion Guide to promote self-love discussions between parents and children.

The toy line is available exclusively at Walmart, and the series is streaming on MAX, Cartoonito, and YouTube.

MAT is currently trading at $21.35, up 0.51 percent or $0.11 on the Nasdaq.

The views and opinions expressed herein are the views and opinions of the author and do not necessarily reflect those of Nasdaq, Inc.

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