Giftify announces growth strategies for Restaurant.com, focusing on user engagement, sales expansion, and Corporate Incentives enhancement.
Quiver AI Summary
Giftify, Inc. announced its strategic growth initiatives for Restaurant.com, the largest restaurant-focused digital deals brand in the U.S. The company aims to enhance shareholder value by leveraging synergies between Restaurant.com and CardCash.com, reactivating past users, hiring new sales and marketing staff, and expanding its network of restaurants. Key priorities include ramping up Corporate Incentives programs and increasing user engagement through personalized deals. CFO Steve Handy emphasized the potential for growth, recalling Restaurant.com’s past success and the vast opportunities for expanding its user base and corporate partnerships.
Potential Positives
- Giftify, Inc. is implementing strategic growth initiatives for Restaurant.com, aimed at enhancing shareholder value and accelerating growth.
- The company plans to reactivate a significant user base of 10 million registered users from Restaurant.com, which previously generated over $50 million in annual revenue.
- Expansion of the Corporate Incentives division is underway, with the hiring of additional sales and marketing personnel to drive consumer programs.
- Restaurant.com is expanding its restaurant network and enhancing user engagement through personalized deal recommendations, indicating a focus on improving user experience and increasing platform activity.
Potential Negatives
- Press release highlights the need to re-activate a large pool of past registered users, indicating a potential decline in user engagement and retention.
- The mention of significant past revenue from Restaurant.com suggests that the current performance may be underwhelming in comparison.
- Forward-looking statements emphasize uncertainty and caution, potentially signaling to investors that future performance may not meet expectations.
FAQ
What are the strategic growth initiatives for Restaurant.com?
Giftify aims to enhance synergies with CardCash.com, reactivate users, expand restaurant networks, and ramp up Corporate Incentives programs.
How does Giftify plan to increase Restaurant.com’s revenue?
Giftify plans to re-activate its previous user base, expand partnerships, and enhance marketing efforts to drive revenue growth.
What is the Corporate Incentives division of Restaurant.com?
The Corporate Incentives division connects businesses with customers through offers, such as discounts for engaging with local businesses.
How many users does Restaurant.com currently have?
Restaurant.com aims to reactivate a past database of over 10 million registered users to enhance engagement.
What is Giftify, Inc.'s main focus?
Giftify focuses on the incentive and rewards industry, particularly in retail, dining, and entertainment experiences through its platforms.
Disclaimer: This is an AI-generated summary of a press release distributed by GlobeNewswire. The model used to summarize this release may make mistakes. See the full release here.
$GIFT Insider Trading Activity
$GIFT insiders have traded $GIFT stock on the open market 6 times in the past 6 months. Of those trades, 6 have been purchases and 0 have been sales.
Here’s a breakdown of recent trading of $GIFT stock by insiders over the last 6 months:
- STEVE HANDY (CFO) has made 3 purchases buying 25,620 shares for an estimated $654,653,250 and 0 sales.
- BALAZS WELLISCH (CTO) has made 2 purchases buying 36,000 shares for an estimated $53,700 and 0 sales.
- KETAN THAKKER (CEO) purchased 10,000 shares for an estimated $14,900
To track insider transactions, check out Quiver Quantitative's insider trading dashboard.
Full Release
SCHAUMBURG, IL, Jan. 21, 2025 (GLOBE NEWSWIRE) --
Giftify, Inc. (NASDAQ: GIFT) (the “Company”), the owner and operator of leading digital platforms, CardCash.com and Restaurant.com, with a focus on incentives and rewards in retail, dining and entertainment experiences, is pleased to provide the following strategic growth initiatives for Restaurant.com, the nation’s largest restaurant-focused digital deals brand.
Restaurant.com and its Corporate Incentives division connect digital consumers, businesses and communities offering thousands of dining, retail and entertainment deals options nationwide at over 184,000 restaurants and retailers. Restaurant.com prides itself on offering the best deal, every meal.
Giftify has identified the following strategic priorities to accelerate growth at Restaurant.com and enhance shareholder value:
Accelerate platform synergies between Restaurant.com and CardCash.com
Re-invigorate and re-activated past registered users
Hiring additional sales and marketing people
Further expand network of restaurants
Increase activity of existing restaurants on the platform
Initiate strategic partnerships to expand network of restaurants and increase activity of existing restaurants on the platform
Ramp Corporate Incentives programs
Enhance user engagement via personalized deal recommendations
Steve Handy, Chief Financial Officer of Giftify, Inc., commented, “One of the reasons that attracted me to join the Company as CFO in 2024 is the enormous opportunity with Restaurant.com. In its heyday under prior management, Restaurant.com generated north of $50 million in annual revenue and had a database of 10 million registered users. A major part of our go forward plan is to re-activate that user base.”
Handy, continued, “Our team is focused on the expansion of the Corporate Incentives segment of Restaurant.com. We have proved this model continuously with a highly successful campaign for number of companies. We are in the midst of hiring additional sales and marketing people who will concentrate on growing this business-to-consumer Corporate Incentives program. Think of a local car dealership offering $10 discount to a local restaurant via Restaurant.com for a consumer taking a test drive of a car. We think there is a huge opportunity to accelerate the growth of Restaurant.com.”
About Giftify, Inc.
Giftify, Inc. is a pioneer in the incentive and rewards industry with a focus on retail, dining & entertainment experiences, as the owner and operator of leading digital platforms, CardCash.com and Restaurant.com. CardCash.com is a leading secondary gift card exchange platform, allowing consumers and retailers to realize value by buying and selling gift cards at various scales. Its Restaurant.com is the nation’s largest restaurant-focused digital deals brand. Restaurant.com and our Corporate Incentives division connect digital consumers, businesses and communities offering thousands of dining, retail and entertainment deals options nationwide at over 184,000 restaurants and retailers. Restaurant.com prides itself on offering the best deal, every meal. Our gift cards and restaurant certificates allow customers to save at thousands of restaurants across the country with just a few clicks.
For more information, visit:
www.giftifyinc.com
and
www.cardcash.com
and
https://www.restaurant.com
.
Forward-Looking Statements
Press Releases may include forward-looking statements. In particular, the words “believe,” “may,” “could,” “should,” “expect,” “anticipate,” “estimate,” “project," "propose," "plan," "intend," and similar conditional words and expressions are intended to identify forward-looking statements. Any statements made in this news release about an action, event or development, are forward-looking statements. Such statements are based upon assumptions that in the future may prove not to have been accurate and are subject to significant risks and uncertainties. Such statements are subject to a number of assumptions, risks and uncertainties, many of which are beyond the control of the company. Accordingly, you should not place undue reliance on these forward-looking statements. Although the company believes that the expectations reflected in the forward-looking statements are reasonable, it can give no assurance that its forward-looking statements will prove to be correct. Investors are cautioned that any forward-looking statements are not guarantees of future performance and actual results or developments may differ materially from those projected. The forward-looking statements in this press release are made as of the date hereof. The company takes no obligation to update or correct its own forward-looking statements, except as required by law or those prepared by third parties that are not paid by the company. Statements in this press release that are not historical fact may be deemed forward-looking statements within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. Although RDE, Inc. believes the expectations reflected in any forward-looking statements are based on reasonable assumptions, RDE, Inc. is unable to give any assurance that its expectations will be attained. Factors that could cause actual results to differ materially from expectations include the company’s ability identify a suitable business model for the corporation.
Investors Contacts:
IR@giftifyinc.com
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