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What Happened in the Stock Market Today

^DJI Chart

Stocks fell to start the trading week as investors digested the latest round of second-quarter earnings reports. On Monday, the Dow Jones Industrial Average (DJINDICES: ^DJI) declined by 78 points, or 0.4%, and the S&P 500 (SNPINDEX: ^GSPC) gave up seven points, or 0.3%.

^DJI data by YCharts .

Hundreds of companies are due to post earnings results over the next few trading days and that should drive large price swings in many individual stocks. Notable movers on Monday included Sprint (NYSE: S) , which announced improving quarterly numbers before the opening bell, and Outerwall (NASDAQ: OUTR) , which agreed to be taken private.

Sprint's improving customer trends

Sprint's stock soared 27% after the communications giant posted surprisingly strong second-quarter results . Revenue was flat at $8 billion, marking the first time in over two years that Sprint didnt reportsinking quarterly sales numbers.

Smartphone

Image source: Getty Images.

Customer growth was the key driver behind that rebound as Sprint made progress both in attracting new customers and in holding on to existing ones. Executives said their latest advertising campaign has been the most effective to date and helped Sprint gain market share against its biggest rivals for the first time in over five years. It added 173,000 postpaid phone customers for its best Q1 by that metric since 2007. "We had another quarter of solid progress in our turnaround," CEO Marcelo Claure said in a press release.

Churn, or the rate of cancellations, dove to a record low 1.4%, which management credited to a "focus on the quality of customers" and improvements in Sprint's network experience.

In addition to the improving operating trends, investors celebrated the fact that Sprint's costs are coming down, with expenses falling by $550 million. That wasn't nearly enough to bring the company back into positive earnings territory. In fact, net loss was $300 million. Still, Sprint's rebound appears to be gaining steam and investors responded by sending the stock sharply higher.

Outerwall's buyout deal

Outerwall, the company behind Redbox DVD rental kiosks and Coinstar change-processing machines, rose 11% after agreeing to be purchased by private equity firm Apollo Management (NYSE: APO) . The two reached a deal that valued Outerwall's business at $52 per share. While that's a hefty 51% premium over the stock's price in March when executives announced they were exploring their strategic options, it's a significant discount from the $85 per share that the business was worth just last summer.

However, operating trends have turned lower since then. The Redbox business posted an 18% decline in DVD rentals last quarter as people flocked to streaming video alternatives, which helped produce a 31% dip in operating income. Operating cash fell by more than one-third and the company announced plans to remove as many as 2,000 Redbox kiosks this year.

Given that worsening sales environment, it makes sense that Outerwall would link up with a well-capitalized business that could give its management team more flexibility. Apollo turned out to be executive's pick following what they called a "robust" review process. "Apollo is an ideal partner to support Outerwall's efforts to continue serving our millions of loyal customers and dedicated retail partners," CEO Erik Prush said in a press release.

Outerwall expects the all-cash deal to close during the third quarter.

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Demitrios Kalogeropoulos has no position in any stocks mentioned. The Motley Fool has no position in any of the stocks mentioned. Try any of our Foolish newsletter services free for 30 days . We Fools may not all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors. The Motley Fool has a disclosure policy .

The views and opinions expressed herein are the views and opinions of the author and do not necessarily reflect those of Nasdaq, Inc.


The views and opinions expressed herein are the views and opinions of the author and do not necessarily reflect those of Nasdaq, Inc.

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